I started a cookie business and scaled too quickly. We got caught up in a growth-at-all-costs mentality — here's how I turned it around. - Business Insider

Turning a Cookie Business Around: From Growth Obsession to Success

I started a cookie business and scaled too quickly. We got caught up in a growth-at-all-costs mentality — here's how I turned it around. Business Insider

This is a personal account of navigating the challenges of rapid growth and transforming a business strategy for long-term success.

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