Jacobson Plaza Expands with New Gathering Spaces and City Christmas Tree
Jodi Schwan (6 hours ago)
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Oct. 15, 2026
Jacobson Plaza has unveiled a new phase of development, featuring additional gathering spaces, a scenic overlook, and the future home of the city’s Christmas tree. This $2.6 million project secured 90% funding from the plaza's lead donor, the Garry Jacobson family, along with the Rob Everist family.
"Phase two was swiftly funded through numerous private sources," Jacobson expressed gratitude to various individuals involved in the project. "I encourage everyone to embrace the opportunity to contribute, be generous, and support their community. You can give financially, volunteer your time, or offer support in countless ways."
The expanded Jacobson Plaza enhances pedestrian connections to Falls Park, the Levitt Shell, and The Steel District. A spacious, level lawn between the Levitt Shell's lawn and Jacobson Plaza will accommodate recreational activities, community gatherings, and events year-round.
"This project has truly transformed a previously underutilized green space, once a scrapyard, into a venue where our community can gather, relax, and create lasting memories," Mayor Christine Erickson remarked.
"This is a testament to community partnerships. It showcases what can be achieved when public and private sectors collaborate."
The project includes a dedicated plaza with integrated lighting and electrical infrastructure. The city plans to utilize this space as the permanent home for its monumental Christmas tree, holiday celebrations, and other community events. Lighting of the tree is scheduled for November 20, coinciding with the Winter Wonderland kickoff at Falls Park.
"Winter Wonderland is immensely popular with our community, and we believe the Christmas tree ceremony will enhance its festivities," Erickson added.
Jacobson Plaza has become a pivotal space for Sioux Falls, and "phase two cements its importance," remarked Brett Kollars, assistant director of the Parks and Recreation Department. "Our department is thrilled about this project. It's a versatile space."
The project's construction, overseen by Gavin Cotter of Urban Oasis Outdoor Living, presented unique challenges. These included contaminated soils, environmental considerations, and the Big Sioux River's proximity. The project also required the installation of 15 concrete benches, each weighing 4,000 pounds, using dry ice to maintain their integrity.
Subcontractors involved in the project include Soukup Construction, Nolz Dragline, Thom